Make selections easy and inviting with well-designed price signs and menu boards
Clarity and readability are necessities with price signs, lists and menu boards. They serve customers better, eliminate frustration and speed up transactions. They can also add to the image and décor or your location when designed creatively.
All that said, rely on your Image360 Palm Desert sign expert to lead the way. Whether the best choice for you is a digital display, a custom printed board, a fixture with light panels or a display case-style product, we’ll guide you through the process. Other options include:
Outdoor boards in waterproof/weatherproof materials
Ready to take the next step? Schedule a consultation with Image360 Palm Desert by clicking the “Start a Conversation” button below or calling directly (760) 324-7446.
Some things to consider:
Create a hierarchy of text with heads, subheads, and item text to guide your customer with ease. On a gas price sign, this means the price is biggest. On a price list or menu, the main category gets top billing. A general rule of thumb is for every 10 ft. of distance between your customers and the menu your text should be taller by an inch.
Properly balance the text to allow the customer to quickly move through the information efficiently so they can make their buying decision quickly and with confidence. Avoid using heavy visual weight on only one side (or screen) of the menu, it will lessen the chance customers will look elsewhere and will, instead, browse your full menu or list.
Use images sparingly but use them strategically to help guide the reader and put your products in the best light.
Make good typography decisions and use sans-serif fonts whenever possible: Serifs are those little dangly things on letters that make them look fancy. Serifs make small text easier to read, which is why these fonts are common in books and newspapers. But when it comes to digital signs and other large-format media, you'll get the best results if you focus on sans-serif fonts.
Avoid harsh contrast and color saturation—these hurt readability.
Assure adequate lighting.
Integrate your brand into any price sign, list or menu. Repeat your logo or tagline in an understated way. Sign content is most important, but you want consistency of copy and graphics across everything in your business.
Image360 (formerly Signs By Tomorrow) executed a sign package for me that was somewhat tricky, but the signs were beautiful, professional and of quality work. I would highly recommend them for any commercial project, and they are now my preferred vendor for signs at my hotel.
John Yzaguirre / General Manager / Holiday Inn Palm Springs-City Center, February 2018.
5 Star Rating!
On behalf of the Palm Springs Desert Resort Communities Convention & Visitors Authority, I would like to thank you for the work that Image360 (formerly Signs by Tomorrow) has provided us. Your staff was extremely professional and your company was great to work with. The signs turned out great - the board quality and colors were right on! Not to mention how quickly you were able to produce them for us. I look forward to working with you again in the future.
We had the pleasure of working with Larry Deitz, owner of Image360 (formerly Signs by Tomorrow). We had asked to have some signage done replicating previous work we had initially been utilizing at the property. Without hesitation, Larry pulled together this project and even made some excellent suggestions to the artwork and the end result was superb. The turnaround time was of key concern and as hoped was completed on time and with beautiful results. We certainly would welcome the opportunity to work with them in the future and have recommended him to others.
Mike Islava / Director of Sales and Marketing / Renaissance Esmeralda Resort and Spa Indian Wells, CA, January 2018.
5 Star Rating!
I highly recommend Image360 (formerly Signs By Tomorrow). They have exceeded my expectations with their service and quality. Plus, their follow-up is always exceptional and they respond to my calls and needs in a timely matter. In the commercial real estate field it is critical to know that you can trust your sign company to say, do and perform as requested. They make my job easier and have never let me down.
Thom Gottberg / Vice President / CB Richard Ellis, January 2018.